Search Engine Ads
You can advertise on search engines like Google and Bing to drive conversions. In other words, you’ll serve ads to your target audience exactly when they’re searching for your organization, service or a product.
Facebook ads help increase website traffic, drive more conversions, and succeed on social media through targeted campaigns using location, demographic and profile information.
The promoted, paid content you create in your Twitter campaigns will appear as Promoted Tweets and/or Promoted Accounts — all exposed to a broad audience of your choice for increased exposure and visibility.
Display ads appear in the form of banners and other visuals when a person is browsing websites. Banners can be highly customizable and incorporate branding and help build awareness.
Create an email marketing campaign to build relationships and brand awareness, promote content, promote products and services, and to generate and nurture leads. Keep track of open rates, clicks, and segment data to continually assess and improve your campaign.
A brand ambassador is someone who is paid by a company or organization to help raise brand awareness and increase sales. They complete a variety of tasks ranging from promoting products or services in-store to implementing marketing campaigns.
Shopping ads use your existing product data – not keywords – to decide how and where to show your ads. The product data submitted through Google’s Merchant Center contains details about the products being sold and is used to match a user’s search to your ads.
You can target ads at people on YouTube who recently searched for a certain product or service. If the content of a video ad is closely related to the search of the viewer, they might be more likely to watch the entire ad or click through to the website.