Episode #004: Marketing Complacency, Optimizing your Content, and Progressive Profiling

Duration: 10 min, 01 sec. Summary:  • "Lessons About Marketing Complacency I Had to Learn the Hard Way" by Alexander Valencia  • What is SEO? A starting point for learning how to optimize your content  • Progressive Profiling: A Marketers Answer to the Death of Cookies by Masooma Memon [edgtf_separator class_name="" type="full-width" position="center" color="EBECF0" border_style="" width="600" thickness="1" top_margin="" bottom_margin=""] Subscribe: RSS | iTunes | Anchor.fm | Spotify | Google | Breaker | RadioPublic | Pocket Casts Links from this episode:  • Lessons About Marketing Complacency I Had to Learn...

Episode #003: Brand Credibility, Email Marketing Campaigns, and MS Teams updates

Duration: 11 min, 17 sec. Summary:  • "If You're Using These Marketing Tactics, You're Hurting Your Brands Credibility" by Lisa Collum  • Email Marketing Campaigns: Deliverability, Automation, and More  • Microsoft Teams updated, now for personal use Subscribe: RSS | iTunes | Anchor.fm | Spotify | Google | Breaker | RadioPublic | Pocket Casts Links from this episode:  • If You're Using These Marketing Tactics, You're Hurting Your Brands Credibility  •  The Outrage Industry by Jeffrey M. Berry and Sarah Sobieraj  • Email Marketing Campaigns: Deliverability, Automation and More  • ...

Episode #002: Putting Your Money into PR or Marketing, Getting Started with PPC, and MS Digital Marketing Center

Duration: 6 min, 1 sec. Summary:  • Should you put your money into PR or Marketing? by Zack Teperman  • Getting Started in PPC  • Microsoft's Digital Marketing Center Subscribe: RSS | iTunes | Anchor.fm | Spotify | Google | Breaker | RadioPublic | Pocket Casts Links from this episode:  • Should you put your money into PR or Marketing?  • How to get started in PPC  • GoArmy.com  • Microsoft Digital Marketing Center  • CoSchedule Rough Transcript: Thanks for hitting 'listen' on your phone or computer. This is what I've got lined up for today:  •...

Episode #001: Digital PR, Hub and Spoke Strategy, and Google I/O 2021

 Duration: 6 min, 1 sec. Summary:  • Why DigitalPR is an important part of your communication strategy  • Building a Hub and Spoke Content Strategy by Adam Steele  • Google I/O 2021 - what did they announce? Subscribe: RSS | iTunes | Anchor.fm | Spotify | Google | Breaker | RadioPublic | Pocket Casts Links from this episode:  • Why Digital PR is an Important Part of Your Communication Strategy  • How To Build a Hub and Spoke Content Strategy  • Google I/O 2021 Rough Transcript: Thanks for hitting 'listen' on your...

Episode #000: Podcast Promo

Duration: 43 sec. Summary:  • This is a podcast on how to plan, prepare, execute and assess your digital communication strategy.  • A former Army Officer, join me as  I pivot from the government to private sector communications.  • Please subscribe and hope you enjoy the show [edgtf_separator class_name="" type="normal" position="left" color="#ffcc33" border_style="solid" width="50" thickness="3" top_margin="" bottom_margin=""] Subscribe: RSS | Anchor.fm | Spotify | Google | Breaker | RadioPublic | Pocket Casts Links from this episode:  • 46alpha.com [edgtf_separator class_name="" type="normal" position="left" color="#ffcc33" border_style="solid" width="50" thickness="3" top_margin="" bottom_margin=""] Transcript: "Thanks for checking out Communicate For...