PR-Interview

Why Digital PR is an important part of your Communication Strategy

Public Relations (PR) can be traced as far back as the Greek philosopher Socrates persuading crowds of people in public debate. The formal profession of PR dates back to the early 20th century with Edward Bernay who would write the book Crystallizing Public Opinion and is believed to be the first book to define and explain the field of PR. Since then, PR has continued to evolve along with the changing roles of leadership in corporate America and advances in technology. Today, PR as...